
Brand Naming
Strategy
Visual Identity
Messaging
Web & Mobile
Collateral
Scroll to explore ↓
© 2025


Gale
Case Study
2026
Gale is a climate tech startup that offsets your energy use with verified wind power in real-time.
Gale is a climate tech startup that offsets your energy use with verified wind power in real-time.
Gale is addressing the credibility problem in the carbon offsetting space. Promises made are often vague and lacking proof, meaning good intentions from corporates can end up appearing as greenwashing. Gale is different, providing a fully auditable service that matches carbon to verified wind energy in real time.
We built the brand strategy, visual identity and collateral they needed to earn the trust of sustainability teams and corporates who have been previously let down. No greenwashing aesthetics, no empty promises, just a clear concise brand that builds trust and can deliver.
Gale is addressing the credibility problem in the carbon offsetting space. Promises made are often vague and lacking proof, meaning good intentions from corporates can end up appearing as greenwashing. Gale is different, providing a fully auditable service that matches carbon to verified wind energy in real time.
We built the brand strategy, visual identity and collateral they needed to earn the trust of sustainability teams and corporates who have been previously let down. No greenwashing aesthetics, no empty promises, just a clear concise brand that builds trust and can deliver.
Scroll to view more, or reach out to start your own project.
Gale
Case Study
2026
Gale is a climate tech startup that offsets your energy use with verified wind power in real-time.
Gale is addressing the credibility problem in the carbon offsetting space. Promises made are often vague and lacking proof, meaning good intentions from corporates can end up appearing as greenwashing. Gale is different, providing a fully auditable service that matches carbon to verified wind energy in real time.
We built the brand strategy, visual identity and collateral they needed to earn the trust of sustainability teams and corporates who have been previously let down. No greenwashing aesthetics, no empty promises, just a clear concise brand that builds trust and can deliver.
Scroll to view more, or reach out to start your own project.









